RankYourShop Privacy Policy – RankYourShop

Last updated: November 7, 2025

This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.

We use Your Personal data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy. This Privacy Policy has been created with the help of the Privacy Policy Generator.

Interpretation and Definitions

Interpretation

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.

Definitions

For the purposes of this Privacy Policy:

  • Account means a unique account created for You to access our Service or parts of our Service.
  • Affiliate means an entity that controls, is controlled by or is under common control with a party, where “control” means ownership of 50% or more of the shares, equity interest or other securities entitled to vote for election of directors or other managing authority.
  • Application refers to RankYourShop, the software program provided by the Company.
  • Company (referred to as either “the Company”, “We”, “Us” or “Our” in this Agreement) refers to Applo, Block 6 Pandan Valley.
  • Country refers to: Singapore
  • Device means any device that can access the Service such as a computer, a cellphone or a digital tablet.
  • Personal Data is any information that relates to an identified or identifiable individual.
  • Service refers to the Application.
  • Service Provider means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service or to assist the Company in analyzing how the Service is used.
  • Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
  • You means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.

Collecting and Using Your Personal Data

Types of Data Collected

Personal Data

While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but is not limited to:

  • Email address
  • First name and last name
  • Usage Data

Usage Data

Usage Data is collected automatically when using the Service.

Usage Data may include information such as Your Device’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

When You access the Service by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.

We may also collect information that Your browser sends whenever You visit our Service or when You access the Service by or through a mobile device.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on Our Service and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and to improve and analyze Our Service.

Types of Cookies We Use:

  • Essential Cookies: These cookies are necessary for the Service to function and cannot be switched off. They are usually only set in response to actions made by you such as setting your privacy preferences, logging in, or filling in forms.

  • Analytics Cookies: These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our Service.

  • Marketing Cookies: These cookies may be set through our Service by our advertising partners to build a profile of your interests and show you relevant content on other sites.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

Meta Pixel and Conversions API

We use Meta Pixel (formerly Facebook Pixel) and Meta Conversions API to track conversions, optimize our advertising campaigns, and measure the effectiveness of our marketing efforts. This service is provided by Meta Platforms Ireland Limited (for users in the UK and EEA) or Meta Platforms, Inc. (for users outside the UK and EEA).

What Data We Collect via Meta Pixel and Conversions API:

  • Page Views: Information about pages you visit on our Service
  • User Actions: Events such as sign-ups, checkout initiation, purchases, and subscription starts
  • Device Information: Your device's IP address, browser type, and user agent
  • Cookie Data: Facebook Click ID (FBC) and Facebook Browser ID (FBP) cookies
  • Hashed Personal Information: We may send hashed (encrypted) versions of your email address, first name, last name, and user ID to Meta for matching purposes. This data is hashed using SHA-256 encryption before transmission.

How We Use This Data:

  • To measure the effectiveness of our advertising campaigns
  • To optimize ad delivery and show you relevant advertisements
  • To track conversions and understand how users interact with our Service
  • To create custom audiences for advertising purposes
  • To analyze and improve our marketing performance

Data Transfer:

When you use our Service, data collected via Meta Pixel and Conversions API may be transferred to and processed by Meta in the United States and other countries where Meta operates. Meta has implemented appropriate safeguards to protect your data, including Standard Contractual Clauses approved by the European Commission.

Your Rights:

  • Consent: We will only use Meta Pixel and Conversions API with your explicit consent. You can manage your cookie preferences at any time.
  • Opt-Out: You can opt out of Meta's use of cookies and similar technologies by visiting Meta's opt-out page: https://www.facebook.com/settings?tab=ads
  • Withdraw Consent: You can withdraw your consent at any time by adjusting your cookie preferences in your browser or through our cookie consent banner.

For more information about how Meta processes your data, please review Meta's Data Policy: https://www.facebook.com/privacy/explanation

Use of Your Personal Data

The Company may use Personal Data for the following purposes:

  • To provide and maintain our Service, including to monitor the usage of our Service.
  • To manage Your Account: to manage Your registration as a user of the Service. The Personal Data You provide can give You access to different functionalities of the Service that are available to You as a registered user.
  • For the performance of a contract: the development, compliance and undertaking of the purchase contract for the products, items or services You have purchased or of any other contract with Us through the Service.
  • To contact You: To contact You by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application’s push notifications regarding updates or informative communications related to the functionalities, products or contracted services, including the security updates, when necessary or reasonable for their implementation.
  • To provide You with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless You have opted not to receive such information.
  • To manage Your requests: To attend and manage Your requests to Us.
  • For business transfers: We may use Your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by Us about our Service users is among the assets transferred.
  • For other purposes: We may use Your information for other purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns and to evaluate and improve our Service, products, services, marketing and your experience.

We may share Your personal information in the following situations:

  • With Service Providers: We may share Your personal information with Service Providers to monitor and analyze the use of our Service, to contact You, and to process payments. This includes:
    • Meta Platforms: For advertising and analytics via Meta Pixel and Conversions API
    • Stripe: For payment processing
    • Supabase: For database and authentication services
    • Vercel: For hosting and infrastructure services
  • For business transfers: We may share or transfer Your personal information in connection with, or during negotiations of, any merger, sale of Company assets, financing, or acquisition of all or a portion of Our business to another company.
  • With Affiliates: We may share Your information with Our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include Our parent company and any other subsidiaries, joint venture partners or other companies that We control or that are under common control with Us.
  • With business partners: We may share Your information with Our business partners to offer You certain products, services or promotions.
  • With other users: when You share personal information or otherwise interact in the public areas with other users, such information may be viewed by all users and may be publicly distributed outside.
  • With Your consent: We may disclose Your personal information for any other purpose with Your consent.

Retention of Your Personal Data

The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods.

Transfer of Your Personal Data

Your information, including Personal Data, is processed at the Company's operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of Your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from Your jurisdiction.

International Data Transfers:

We may transfer your Personal Data to third-party service providers located outside the UK, including:

  • Meta Platforms (United States): For advertising and analytics via Meta Pixel and Conversions API
  • Stripe (United States): For payment processing
  • Supabase (United States): For database and authentication services
  • Vercel (United States): For hosting and infrastructure

When we transfer your Personal Data outside the UK, we ensure that appropriate safeguards are in place, including:

  • Standard Contractual Clauses approved by the UK Information Commissioner's Office (ICO)
  • Adequate data protection measures
  • Compliance with UK GDPR requirements

Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer, where consent is the lawful basis for such transfer.

The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of Your data and other personal information.

Your Data Protection Rights (UK GDPR)

If you are located in the UK, you have certain data protection rights under UK GDPR. We aim to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data.

Your Rights Include:

  • Right to Access: You have the right to request copies of your Personal Data.
  • Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
  • Right to Erasure: You have the right to request that we erase your Personal Data, under certain conditions.
  • Right to Restrict Processing: You have the right to request that we restrict the processing of your Personal Data, under certain conditions.
  • Right to Object to Processing: You have the right to object to our processing of your Personal Data, under certain conditions.
  • Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
  • Right to Withdraw Consent: Where we rely on your consent to process your Personal Data, you have the right to withdraw that consent at any time.

How to Exercise Your Rights:

You may update, amend, or delete certain information at any time by signing in to Your Account, if you have one, and visiting the account settings section that allows you to manage Your personal information.

To exercise any of your rights, please contact us at hello@applostudio.com. We will respond to your request within one month.

Right to Lodge a Complaint:

If you believe that we have not addressed your concerns satisfactorily, you have the right to lodge a complaint with the UK Information Commissioner's Office (ICO):

Information Commissioner's Office Wycliffe House Water Lane Wilmslow Cheshire SK9 5AF United Kingdom

Website: https://ico.org.uk/ Phone: 0303 123 1113

Delete Your Personal Data

You have the right to delete or request that We assist in deleting the Personal Data that We have collected about You.

Our Service may give You the ability to delete certain information about You from within the Service.

You may update, amend, or delete Your information at any time by signing in to Your Account, if you have one, and visiting the account settings section that allows you to manage Your personal information. You may also contact Us to request access to, correct, or delete any personal information that You have provided to Us.

Please note, however, that We may need to retain certain information when we have a legal obligation or lawful basis to do so.

Disclosure of Your Personal Data

Business Transactions

If the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.

Law enforcement

Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).

Other legal requirements

The Company may disclose Your Personal Data in the good faith belief that such action is necessary to:

  • Comply with a legal obligation
  • Protect and defend the rights or property of the Company
  • Prevent or investigate possible wrongdoing in connection with the Service
  • Protect the personal safety of Users of the Service or the public
  • Protect against legal liability

Security of Your Personal Data

The security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security.

Children’s Privacy

Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from Our servers.

If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent’s consent before We collect and use that information.

Links to Other Websites

Our Service may contain links to other websites that are not operated by Us. If You click on a third party link, You will be directed to that third party’s site. We strongly advise You to review the Privacy Policy of every site You visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Changes to this Privacy Policy

We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page.

We will let You know via email and/or a prominent notice on Our Service, prior to the change becoming effective and update the “Last updated” date at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, You can contact us:

  • By email: hello@applostudio.com